"A distinctive character, program or activity is far more difficult to duplicate than  mere an admissions office tactic"

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​Many institutions don’t know what does make them distinctive, and other institutions think they are distinctive when they are not. We tell you how to take advantage of your uniqueness and tell you what makes your institution different. We tease out the distinctive characteristics, programs, and activities at an institution and suggest ways to promote these distinctions more effectively. In short our experience help your institute emerge as  a Brand in education.